Hiring A Digital Agency vs. “Doing-It-On-Your-Own”

Yes, we’re going there.

Why? Because it’s a question that a lot of new and existing business owners contemplate.

But first, let’s address the misconceptions of hiring an agency.

Let’s say you are looking to brand your business online and would like to have a website, creative content on social media, and a logo that stands out from the rest. You figure it’s easier to do it on your own that way you’ll have full creative control over it.

You can still have full creative control when you work with an agency if you establish the manner you would like to work with them and if that agency you work with understands your business, your voice, and your message. There was a client we worked with who needed content for their social media that spoke to a specific group of people’s pain points. We spoke from the position of a coach and presented ways one would resolve these points with a transformational life group. Community, accountability, and support were important factors with their audience and we made sure that people felt those emotions when engaging with their content.

Truth be told - often times as a business owner, you may not have the luxury of “doing everything on your own” and may need to hire out on tasks that can save you time to handle the key operations of your business. This is a smart business move.

Hiring out isn’t difficult if you do your research and make informed decisions. With the right investment, you will begin to see the fruit of it over time. Nothing great is accomplished overnight. Any good agency will establish KPI’s (key performance indicators) with you and measure them as you work with them to spot opportunities to optimize.

Another thing, many think that working with an agency can be expensive. At least it can look that way if you are a new business and your revenue is low. However, there many agencies and sole proprietorships that can work with your budget.

We have affordable packages for most of your key branding elements. We view our position in your business as essential and what we provide even more crucial to the success of your business. Unsure of what you may need? Click the button below to schedule your free 15-min discovery call today.